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My suggestions
How to sell Dungeon Content in the Cash Shop, with out dividing the community or being "evil".
Some desire to sell Dungeon Content in the cash shop has been suggested by the game's developers, but it has been clear that there is weariness about the negatives of offering content in the cash shop, most notably the issue of dividing the community between those that have the optional content and those that don't.
My suggestion is that only explorable mode dungeon content be sold in the cash shop, either as additional explorable branches to dungeons that come with the game, or as explorable content branches for new Story Mode Dungeons, which will be made available as free add on content.
To prevent fragmentation the player base, access to these premium explorable branches will be based on party vote, as is the case with explorable content branches included in the core game. Only those party members who have purchased access to the premium content will be able to vote for a premium branch. If that branch wins the vote, the entire party will be able to enter that branch, even those who haven't purchased the branch.
Thus, at least two of the five players would have to have purchased the premium content and win the vote in order for the party to access it for that session.
Players who consistently wish to play these premium branches will likely purchase them. Players who gain entry to the content via the votes of players and find they enjoy the content are likely to go on to purchase the content to increase future access and to allow themselves a vote on future runs in those dungeons. Players who can't or won't pay for dungeons will still be able to join the content with those who do own the content, which will greatly lessen concerns over segregating the community between those who own premium dungeon content and those that don't.
This system would still provide additional revenue to support Dungeon add on content development, with room for profit. That the Story Mode for new dungeons would always be free, along with the fact that only 2 of 5 party members would be required to own the add on explorable dungeon branch for the party to partake, would likely greatly lessen community resistance to the sale of Dungeons in the cash shop. I believe that total revenue would be greater than a system that completely segregates the player base between those that own and don't own particular dungeon content.
There is also added benefit to those who purchase the content. It's easier for them to find others to participate in the content they have purchased. The purchase also becomes viewed as gregarious and prestigious by others in the community, rather than elitist.
